CAPS January Event – Open to Members & Guests
How to get more of your products in the shopping cart with CAPS National President, Peter Chapman + CAPS Ottawa AGM
We all need to develop relationships with clients that result in them making the decision to put our products in their shopping cart. These might not be terms you have used to describe your speaking work, but they will be after you apply Peter’s C.A.R.T. process to your speaking business. Peter will take his experience from over 30 years in the competitive food industry to help you get more of your products in more shopping carts more often.
Introduction
Change in our industry
CAPS
Consumers (your audience)
Who they are
How they benefit from your expertise
Where they are likely to experience your expertise
Alignment with your clients
Understand your client
Be an advocate, support your client
Definition of success
Retail sales plan
Unique for each client
Bring opportunities/be flexible/fill the room/event
What you can afford
Trust
You need to trust each other
Triangle of trust
Conclusion
Our industry is about execution
What: CAPS January Event – How to get more of your products in the shopping cart + CAPS Ottawa AGM
Speaker: CAPS National President, Peter Chapman
When: January 23, 2021
Time: 9:00 am – 11:30 am
Where: Online via Zoom
Cost:
Early Registration: Member FREE / Non-member (member rate) $25 (until Nov 14)
Regular Registration: Member FREE / Non-member (member rate) $50
*Can't attend the session? Recording available to CAPS Members Only for $25
REGISTRATION DEADLINE: Friday, January 22 (Noon)